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Book Cover
Book
Author Pearce, John A

Title Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr.

Imprint Boston : Irwin/McGraw-Hill, c2000.

Copies

Location Call No. Status
 Female Library  HD30.28 .P3385 2000    Available
Edition 7th ed.
Description xxxi, 480 p. : ill. ; 26 cm.
Bibliography Includes bibliographical references and index.
Subject Strategic planning
Strategic planning -- Case studies
Added Author Robinson, Richard B. (Richard Braden), 1947-
ISBN 0072333235 (pbk. : alk. paper)