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Book Cover
Text-Book
Author Scott, David Meerman

Title The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.

Imprint Hoboken, United States : John Wiley & Sons, Inc., 2017.

Copies

Location Call No. Status
 Male Library  HF5415.1265 .S368 2017    Available
 Male Library  HF5415.1265 .S368 2017 c.2  Available
 Female Library  HF5415.1265 .S368 2017    Available
 Female Library  HF5415.1265 .S368 2017 c.2  Available
 Special Collection  HF5415.1265 .S368 2017    Available
 Special Collection  HF5415.1265 .S368 2017 c.2  Available
Edition 6th edition.
Description xxi, 426 p. ; 23 cm.
Note KH-AUL-2
Previous edition: 2015
Subject Internet marketing
Public relations
ISBN 9781119362418 (pbk.)
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