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Book Cover
Text-Book
Author Hutt, Michael D.

Title Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.

Imprint Australia ; Mason, OH : Cengage Learning, c2017.

Copies

Location Call No. Status
 Male Library  HF5415.13.H87 2017    Available
 Male Library  HF5415.13.H87 2017 c.2  Available
 Female Library  HF5415.13.H87 2017    Available
 Female Library  HF5415.13.H87 2017 c.2  Available
Edition 12th ed.
Description xiv, 338 p. : ill. ; 27 cm.
Bibliography Includes bibliographical references and indexes.
Subject Industrial marketing -- Management -- Case studies
Added Author Speh, Thomas W.
ISBN 9780357039243
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