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Book Cover
Book
Author Butscher, Stephan A

Title Customer loyalty programmes and clubs / Stephan A. Butscher.

Imprint New York : Routledge, 2002

Copies

Location Call No. Status
 Female Library  HF5415.525 .B87 2002    Available
 Male Library  HF5415.525 .B87 2002    Available
Edition 2nd ed
Description xiv, 206 p. : ill. ; 25 cm.
Note Rev. ed. of: Customer clubs and loyalty programmes, 1998.
Bibliography Includes bibliographical references (p. [191]-201) and index.
Subject Customer clubs
Customer loyalty programs
ISBN 9781138248618