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Author
Bessant, J. R
Title
Creativity for innovation management / John Bessant, Ina Goller.
Imprint
New York : Routledge, 2017
Copies
Location
Call No.
Status
Female Library
HD53 .B47597 2017
Available
Male Library
HD53 .B47597 2017
Available
Description
(x, 332 pages) : illustrations 25 cm.
Bibliography
Includes bibliographical references and index.
Contents
Creativity -- Exploring problems -- Creating and sharing visions -- Practising psychological safety -- Supporting ideas -- Pushing the frontiers -- Creating the context -- User innovation -- High involvement innovation -- Design thinking -- Creativity under extreme constraints -- Agile innovation & lean start-up -- The future of creativity.
Subject
Creative ability in business
Management -- Technological innovations
Added Author
Goller, Ina
ISBN
9781138641303 (hardback : alk. paper)
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