| Edition |
4th ed |
| Description |
a xx, 587 p. : ill., maps ; 27 cm. + 2 computer optical disc (4 3/4 in.) |
| Note |
Accompanying CD-ROM contains PowerPoint lecture slides, ServiceModel simulation software, an Excel spreadsheet, chapter quizzes, and websites |
|
The instructor's manual includes various teaching aids, including a new feature, the Mortgage Service game, an interactive computer simulation |
| Bibliography |
Includes bibliographical references and indexes |
| Subject |
Service industries -- management
|
| Added Author |
Fitzsimmons, Mona J
|
| ISBN |
0071214577 (international : alk. paper) |
|
0072823739 (alk. paper) text, part of 0072868201 |
|
