Title |
Understanding marketing / Mark A. P. Davies. |
|
Imprint |
London, New York: Prentice Hall: 1998 |
|
Female Library
|
HF5415 D38 1998 |
Available |
Female Library
|
HF5415 D38 1998 c.2 |
Available |
Description |
viii, 392 p. : Ill. (some col.) ; 24 cm. |
Note |
Includes index, p.: 385-392. |
|
Includes glossary, p. p:361-384. |
Bibliography |
Includes bibliographical references. |
Subject |
Marketing
|
ISBN |
0134904672 |
|