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Title Social media and interactive communications : a service sector reflective on the challenges for practice and theory / edited by Mark Durkin, Aodheen McCartan, Mairead Brady.

Imprint London ; New York : Routledge, Taylor & Francis Group, 2018.

Copies

Location Call No. Status
 Male Library  HF5415.55.S635 2018    Available
 Male Library  HF5415.55.S635 2018 c.2  Available
 Female Library  HF5415.55.S635 2018    Available
Edition 1st ed.
Description x, 133 p. : ill. ; 25 cm.
Note KH-AUL-2
Bibliography Includes bibliographical references and index.
Subject Digital communications
Relationship marketing
Service industries
Social media
Added Author Brady, Mairead
Durkin, Mark
McCartan, Aodheen
ISBN 9780367023966 (pbk.)