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Resources
Author
McCarthy, Daniel J
Title
Business Policy and Strategy : Concepts and Readings / Daniel J. McCathy, Robert J. Minichiello, Joseph R. Curran.
Imprint
Homewood,illinois : Richard D. Irwin ; Delhi : All India Traveller Bookseller , 1988
Copies
Edition
4th ed
Description
xii,528 p.; 20 cm.
Series
The Irwin Series in Management and The Behavioral Sciences
Subject
Management
Business planning
Industrial management -- Case studies -- United States
Added Author
Minichiello, Robert J. jt. Author
Curran, Joseph R. jt. Author
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