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Book Cover
Book
Author Randall, Geoffrey

Title Principles of marketing / Geoffrey Randall.

Imprint London : Thomson Learning , 2001

Copies

Location Call No. Status
 Female Library  HF5415 R36 2001    Available
 Female Library  HF5415 R36 2001 c.2  Available
Edition 2nd ed
Description xiii, 310 p. : ill. ; 25 cm.
Series Principles of management series
Note Includes Index, p.:305-310.
Bibliography Bibliography 301-304.
Subject Marketing
ISBN 1861526687