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Authors (1-4 of 4)
Zeithaml, Valarie A
1
Services marketing
Zeithaml, Valarie A
New York ; London : McGraw Hill, 1996. 1996
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HD9980.5 Z45 1996
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2
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A
Boston : McGraw Hill/ Irwin, 2003 2003
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HD9980.5 Z45 2003
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3
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A
Boston : McGraw-Hill Irwin, 2009 2009
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4
Services marketing : integrating customer focus across the firm
New York : McGraw-Hill, 2024. 2024
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