My Library

Request Add to My Lists Add to Bag MARC Display Return to Browse View Bag Empty Bag
   
Limit search to available items
Record 1 of 31
Previous Record Next Record
Resources
More Information
Book Cover
Book
Author Evans, Martin J

Title Applied consumer behaviour / Martin J. Evans , Luiz Moutinho , W. Fred Van Raaij.

Imprint London , New York : Prentice Hall , 1996

Copies

Location Call No. Status
 Female Library  HF5415.32 E93 1996    Available
 Female Library  HF5415.32 E93 1996 c.2  Available
Description xix, 382 p. : Ill. ; 24 cm.
Note Includes index, p.: 375-382.
Bibliography Bibiography, p.: 357-373.
Subject Consumer behavior
Marketing research
Added Author Moutinho, Luiz J. Author
Raaij, W. Fred Van J. Author
ISBN 0201565013
Permanent Link