Title |
Consumer behavior : buying, having, and being / Michael R. |
|
Imprint |
Upper Saddle River, NJ. : Prentice Hall , 2004 |
|
Female Library
|
HF5415.32 S65 2004 |
Available |
Female Library
|
HF5415.32 S65 2004 c.2 |
Available |
Edition |
6th ed |
Description |
xviii, 621 p. : col. ill. ; 27 cm. |
Note |
Includes glossary and index, p.: 595-621. |
Bibliography |
Includes bibliogrphical references. |
Subject |
Consumer behavior
|
ISBN |
0131230115 |
|