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Marketing -- Data processing
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Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques


Struhl, Steven M.
London : KoganPage, 2017. 2017

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Location Call No. Status
 Male Library  HF5415.2.S778 2017    Available
 Male Library  HF5415.2.S778 2017 c.2  Available
 Female Library  HF5415.2.S778 2017    Available
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Data mining techniques : for marketing, sales, and customer relationship management


Berry, Michael J. A
Indianapolis : Wiley publishing,Inc., 2004 2004

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 Female Library  HF5415.125 B47 2004    Available
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Marketing engineering : computer-assisted marketing analysis and planning


Lilien, Gary L. 1946-
Upper Saddle River, NJ. : Prentice Hall , 2002 2002

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Location Call No. Status
 Female Library  HF5415.125 L55 2002    Available
 Female Library  HF5415.125 L55 2002 c.2  Available
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