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Record 13 of 95
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Author
Blythe,Jim
Title
Essentials of marketing / Jim Blythe.
Imprint
New York : Financial Times Prentice Hall, 2004
Copies
Location
Call No.
Status
Female Library
HF5415 B58 2004
Available
Edition
3rd ed
Description
xix, 354 p.: ill, ; 24 cm.
Bibliography
Includes bibliographical references and index.
Subject
Marketing
ISBN
0273693581 (alk. paper)
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