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Book

Title Marketing channels / Anne T. Coughlan ... [et al.].

Imprint Upper Saddle River, NJ. : Prentice Hall , 2001

Copies

Location Call No. Status
 Female Library  HF5415.128 M38 2001    Available
 Female Library  HF5415.128 M38 2001 c.2  Available
 Male Library  HF5415.128 M38 2001    Available
Edition 6th rd
Description xviii, 590 p. : ill. ; 25 cm.
Series The Prentice Hall international series in marketing
Note Rev. ed. of: Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. 5th ed. 1996.
Includes indexes, p.: 567-590.
Bibliography Includes bibliographical references.
Subject Marketing channels
Added Author Coughlan, Anne T
ISBN 0130127728
0130338427
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