Title |
Introduction to business strategy : a strategic management approach ; text and cases / Tony Morden. |
|
Imprint |
London : McGraw-Hill, c1999. |
|
Female Library
|
HD29 M57 1999 |
Available |
Edition |
2nd ed. |
Description |
xxiv, 636 p. : ill. ; 25 cm. |
Note |
Previous ed.: published as Business strategy and planning? 1993?. |
Bibliography |
Includes index. |
Subject |
Strategic planning
|
|
Strategic planning
|
ISBN |
0077094514 |
|