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Title Applied marketing research / Luiz Moutinho , Martin J. Evans.

Imprint

Harlow, England ; New York : Prentice Hall , 1992

Location	Call No.	Status
Female Library	HF5415.2 M68 1992	Available
Female Library	HF5415.2 M68 1992 c.2	Available

Description	xii, 314 p. : Ill. ; 24 cm.
Note	Includes index, p.: 307-314.
Bibliography	Includes bibiographical references.
Subject	Marketing research
Added Author	Evans, Martin J. J. Author
ISBN	0201565048