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Book Cover
Book
Author Rishi, Bikramjit, 1978-

Title Contemporary issues in social media marketing / Bikramjit Rishi, Subir Bandyopadhyay.

Imprint New York : Routledge, 2017

Copies

Location Call No. Status
 Female Library  HF5415.1265 .R57 2017    Available
 Male Library  HF5415.1265 .R57 2017    Available
Description xix, 328 pages : illustrations ; 23 cm.
Bibliography Includes bibliographical references and index.
Subject Internet marketing
Social media -- Marketing
Social marketing
Customer relations
Added Author Bandyopadhyay, Subir, 1958-
ISBN 9781138679177
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