My Library

LEADER 00000cam a2200265 a 4500 
001    u40193 
003    SIRSI 
008    160131s1998    xxu a         001 0 eng d 
020    0538880899 (package) 
020    0538867590 (pbk.) 
020    053887743X (disk 1) 
020    0538877448 (disk 2) 
050 00 HF5415.125 |b.L37 1998 
100 1  Larréché, Jean-Claude 
245 10 MARKSTRAT3 :|bthe strategic marketing simulation / |cJean-
       Claude Larréché, Hubert Gatigno. 
260    Cincinnati, Ohio :|bSouth-Western College Pub.,|c1998 
300    xiii, 210 p. :|bill. ;|c28 cm. +  |e2 computer disks (3 1/
       2 in.). 
500    Version 3 of the MARKSTRAT simulation software. 
500    Includes index. 
538    System requirements for accompanying computer disks: IBM 
       PC, Intel 486 or Pentium processor, 4 MB memory, hard disk
       with at least 6 MB available storage, Windows 3.1 or 
       Windows 95, laser or ink-jet printer 
650  0 Marketing  |xComputer simulation 
650  0 Management games 
700 1  Gatignon, Hubert